Win
your
first
three
million
dollar
listing.
The
system
that
built
a
career.
A six module course taught by Peter Torkan, founder of The Agency Toronto and star of Amazon Prime's Luxe Listings Toronto. The exact playbook behind two point six billion in real estate sold and managed.
You already know
the ceiling.
You watched another agent walk into a five million dollar listing presentation last week. You weren't there. You weren't even considered. The reason is not effort. The reason is the system.
You compete on price because you have nothing else to compete on.
You chase volume because you cannot command the listing fee that wealth pays.
You watch the same five agents take every luxury listing in your city and wonder how.
Toronto's most
trusted luxury authority.
Twenty years inside the rooms most agents never enter. Now teaching the system.
Peter Torkan is one of Canada's leading luxury real estate brokers. Founder of Team Torkan and The Agency Toronto, Chairman Award winner, the highest honour given by The Agency Global, and star of the Amazon Prime Original Series Luxe Listings Toronto.
With over twenty years in the market, Peter has $2.6 billion in real estate sold and managed, representing Toronto's most prestigious estates from two million to forty million. His work spans York Mills, Forest Hill, Lawrence Park, and The Bridle Path.
Featured in Forbes, Toronto Life, The Globe and Mail, Mansion Global, Variety, and CTV News. For the first time, the system is being taught.
Luxury is not a price point. It is a posture. Most agents will spend a career trying to enter the conversation. This is the room you walk into already in it.
For agents ready
to level up.
Six profiles. One outcome. The agent who refuses to keep competing where everyone else does.
The Aspiring Agent
You are established in the mid market and ready to move into luxury. You need a proven roadmap, not guesswork.
The Brand Builder
You want to be known as the luxury expert in Toronto. You are ready to invest in your image, marketing, and reputation.
The Commission Climber
You are tired of chasing volume. You want fewer, larger transactions that change your income and your lifestyle.
The Relationship Seeker
You understand luxury is about deep relationships with high net worth clients. You want to know how to get in the room.
The Presentation Master
You want to walk into a five million dollar listing presentation knowing exactly what to say and how to win.
The Differentiator
You refuse to compete on price. You differentiate through service, knowledge, and a luxury client experience.
Inside the room.
A glimpse from the most recent Luxe Academy session. Peter teaching the system to a hand picked group of agents at a private home in Toronto.
Six modules.
One system.
Every framework, script, and presentation Peter uses inside The Agency Toronto. Self paced video. Lifetime access.
01.
The Luxury Mindset and Market Orientation.
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The Luxury Mindset and Market Orientation.
- How Toronto's luxury market actually works, the insider truth.
- Shifting from transactional to relationship driven selling.
- Understanding the psychology of high net worth buyers and sellers.
- Overcoming imposter syndrome and showing up with confidence.
02.
Building Your Luxury Brand Identity.
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Building Your Luxury Brand Identity.
- Crafting a personal brand that commands respect in luxury circles.
- Photography, video, and visual standards for the luxury market.
- Social media strategy for attracting elite clientele organically.
- Your website, bio, and listing materials, elevated to luxury standard.
03.
Getting in Front of Luxury Clientele.
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Getting in Front of Luxury Clientele.
- Where wealthy clients gather and how to get invited.
- The referral system that feeds luxury agents consistently.
- Strategic networking, charity events, private clubs, and beyond.
- Cold outreach that works for the ultra high net worth market.
04.
Winning the Luxury Listing Presentation.
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Winning the Luxury Listing Presentation.
- Preparing for a luxury listing appointment, step by step.
- The exact scripts and talking points that win three million plus listings.
- Pricing strategy and CMA at the top end of the market.
- Handling objections and closing with confidence.
05.
Marketing Luxury Properties That Sell.
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Marketing Luxury Properties That Sell.
- Photography, videography, and drone, the luxury standard.
- Property marketing packages that impress sellers and attract buyers.
- Digital marketing on Instagram, Facebook, and targeted ads.
- International buyer outreach and global luxury network access.
06.
Negotiation Mastery at the Highest Level.
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Negotiation Mastery at the Highest Level.
- How luxury negotiations differ from mid market deals.
- Protecting your commission and your client's interests simultaneously.
- Reading the room, emotional intelligence in high stakes deals.
- Real case studies from Toronto's luxury market.
The philosophy
that built everything.
Five lines that run underneath every deal Peter has closed in twenty years.
Listers last.
Transactions are seasons. Listings are a career. Build for the side of the business that compounds.
Fear is the compass.
The thing you do not want to do is almost always the next thing to do. Fear points to the door. Walk through it.
Come from the end.
Decide who you are at the destination, then live as that person now. The work follows the identity.
Perception is reality.
Clients do not buy what you are. They buy what they perceive you to be. Engineer the perception with intention.
Own ninety.
The agent who owns ninety percent of available market share never has to chase. Pick the territory and dominate it.
What agents
are saying.
Real outcomes from Toronto agents inside the system.
This course completely changed how I approach luxury clients. Within sixty days I won my first listing over two and a half million in Forest Hill. The presentation module alone is worth ten times the investment.
I was doing fine in the mid market but needed to level up. The branding and social media modules gave me a clear system. I now attract inquiries from one million plus buyers consistently.
The networking strategies are unlike anything I have seen taught in real estate. Insider secrets that took years to learn, handed to you in hours. Absolutely worth every dollar.
This course is
not for everyone.
Save your money. The course is intentionally not built for the following.
- Tire kickers and motivation seekers. If you want a pep talk or a reason to feel better about not doing the work, this is not it.
- Agents who think hard sell tactics work in luxury. Wealth detects pressure instantly. The system is built on posture, not persuasion.
- Anyone not yet licensed. Get licensed first. Then come back. The course assumes the foundation.
- Agents looking for prospecting hacks. This is a system for building authority. If you want shortcuts, wrong room.
- Anyone unwilling to invest in their own brand. Photography. Marketing. Image. Luxury is visual. Shortcuts cost more than the investment.
Choose your
path.
Three tiers. Lifetime access on every tier.
Standard Access
- All six video modules, self paced
- Certificate of completion
VIP Access
- All six video modules, self paced
- One time forty five minute call with Peter
- Certificate of completion
Platinum Access
- All six video modules, self paced
- One time forty five minute call with Peter
- Ninety minute strategy session
- Personal brand review and feedback
- Co marketing opportunity
- Certificate of completion
Questions before
you enroll.
Is this course only for licensed agents?
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How is this different from other real estate courses?
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Will this work in my city if I am not based in Toronto?
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How long do I have access to the course?
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What is the time commitment?
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What is the difference between the Standard, VIP, and Platinum tiers?
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Begin your
transformation.
Complete the form. We respond within twenty four hours with next steps and access details.
Peter only takes a limited number of one on one calls each month. The VIP and Platinum tiers fill first. If you want direct time with him, reserve early. Standard never closes. The bonuses do.
Reserve Your Seat →